Lets look at the low-hanging fruit of digital marketing for real estate salespeople.
These are websites you can use to primarily build awareness and also generate leads.
- Your Website
- Google My Business
- Instagram
- Twitter
Website
First I would set up a simple blog website where you can post daily updates. Having a custom webpage enables you to do so much more with re-targeting and lead capture. All the other platforms are there to drive traffic to your page.
Google My Business
Create your personal profile on Google My Business, where you can post photos, updates, and request reviews. Tip: You can automatically sync your business profile with Bing My Places for extra reach across the Microsoft ecosystem.
Facebook
Essential not just as a business page, but also for Creator Studio and Marketplace.
Instagram
Connect Instagram via Creator Studio so you can post from your desktop as well as your mobile.
Twitter
Twitter has organic reach that indexes well.
LinkedIn
Connect with up to 30,000 contacts (instead of 5000 personal contacts on Facebook).
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